Yaoundé - 13 December 2018 -

Cameroonian Joël Embiid becomes the highest paid NBA center, on a contract with Under Armour

Cameroonian Joël Embiid becomes the highest paid NBA center, on a contract with Under Armour
  • Comments   -   Thursday, 11 October 2018 19:42

(Business in Cameroon) - After his contract with Adidas expired on September 30, Cameroonian Joël Embiid (photo), a Philadelphia Sixers player with the American NBA team, announced October 10 on his Twitter account, that he signed a contract with U.S equipment manufacturer Under Armour, Daily Nation  revealed.

No detail was disclosed but, according to the U.S press, thanks to this 5-year deal with the Baltimore-based company, which manufactures T-shirts and basketball shoes, Joël Embiid becomes the best-paid center of the famous NBA team.

“Basketball has given me everything, but it has to be bigger than basketball. That was the first thing I said to Under Armour”  said the 24-year-old player.

“I want to use this partnership to do something real. I want to do something that would make my brother [Arthur, who passed away in a car accident in 2014] proud,” he added.

As a reminder, on October 10, 2017, Embiid extended his contract with this NBA team by 5 years, for total revenues of $148 million (just over CFA82 billion). He said a large part of the amount will be invested in the Foundation managed by his parents in Cameroon. The same will apply to a significant portion of the revenue generated by his collaboration with Under Armour, which relies on the Cameroonian basketball player to impose this brand in the NBA.

Brice R. Mbodiam

Mags frontpage

Business in Cameroon n69: November 2018

Cameroon’s finance sector goes through rapid digitalization

Cashew, a sector with great potential, both for revenues and job creation

Investir au Cameroun n79: Novembre 2018

Le secteur financier camerounais se digitalise à grande vitesse

L’anacarde, un vaste potentiel de revenus et d’emplois